Harley-Davidson rocks Beach Street, Speedway in Daytona

(2/21/2012) - MILWAUKEE - Harley-Davidson will fire up the riding season at Daytona Bike Week 2012 with a collection of the latest and greatest motorcycles and more at Riverfront Park on Beach Street and at Daytona International Speedway.

“We know that Daytona Bike Week signals the start of motorcycle season, and Harley-Davidson has been part of that tradition since the beginning,” said Steve Piehl, Harley-Davidson Director of Customer Experience. “Not only will we give riders a chance to enjoy our new motorcycles at the Speedway, but we are also a big part of the scene at Riverfront Park on Beach Street. We love being there with thousands of riders enjoying the Harley experience.”

Harley-Davidson will display motorcycles, MotorClothes, H-D1 customization, Women’s Area, Muscular Dystrophy Association (MDA) raffle, H-D Insurance, H-D Visa, Willie G. merchandise, beverages, free parking and more at Riverfront Park on Beach Street from Saturday, March 10 to Saturday, March 17, 9 a.m. to 6 p.m. daily.

Read more at www.libertyharley.com/news

Buy a Shamrock and help MDA!

As you probably know, Harley-Davidson has raised millions of dollars for MDA over the years.

Well, it's that time again.  :)  Stop in to Liberty Harley-Davidson and buy a Shamrock - there are $1, $5, and $10 Shamrocks, and help us make our goal of $1,300!

But, what, you ask, does a Shamrock buy?

$30 - One flue shot
$74 - One minute of research
$100 - One support group session
$150 - One occupational, physical, respiratory or speech therapy session
$300 - Professional fees related to initial diagnostic work-up at an MDA clinic
$500 - Annual repairs of durable medical equipment
$800- Week at MDA summer camp for one child

Some other statistics of interest:

77% of every dollar MDA spends goes directly to research, services and education; 15% to fundraising, and 8% for administration.

MDA maintains more than 200 clinics, including more than 35 MDA/ALS centers.

MDA sponsored some 90 weeklong summer camp sessions, serving almost 4,000 children across the country and in Puerto Rico.  More than 5,200 volunteers give a week of their time to serve as MDA camp counselors.

So next time you're in, please buy a Shamrock and fill it out - let the world know AGAIN how awesome Harley people are!